London:Qatar Tourism has announced its membership in the Pacific Asia Travel Association (PATA) during the World Travel Market (WTM) London 2026, marking a significant step in enhancing its international industry engagement.

According to Qatar News Agency, the membership was formalized at a signing ceremony held at the Qatar Pavilion. The agreement was signed by Omar Al Jaber, Chief of Operations Affairs at Qatar Tourism, and Noor Ahmad Hamid, CEO of PATA. The event was attended by the Chairman of Qatar Tourism, Saad Al Kharji, and the Chairman of PATA, Henry Oh.

Through this membership, Qatar Tourism will be able to engage with PATA's network, which includes destinations, airlines, hospitality organizations, travel companies, tourism authorities, and educational institutions. This engagement is expected to foster opportunities for knowledge exchange, business networking, research collaboration, and participation in PATA programs and events.

Qatar Tourism aims to leverage this collaboration to enhance its connections with tourism markets across the Asia Pacific region, thereby expanding its international reach and strengthening its position as a premier destination for both leisure and business travelers.